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亚运电竞馆国外(Internationalized naming for Asian Games eSports stadium)

With the growing popularity of eSports, the 2018 Asian Games made history by including video gaming as a medal event. To accommodate the rising fame of eSports, the event spearheaded the opening of a stadium intended solely for eSports competitions. The recently unveiled stadium was called "Asian Games eSports Stadium" but now considering its international stature, it's high time to explore an internationalized naming scheme for it.

ESports Facilities Worldwide: A Melting Pot of Naming Conventions

Before we delve into the internationalized naming of Asian Games eSports Stadium, it's useful to take a glimpse at different naming conventions used for eSports facilities worldwide. Australia's second-biggest city, Melbourne, is home to the Margaret Court Arena, which served as the battleground to the 2019 League of Legends Oceanic Pro League Grand Final. Singapore, on the other hand, features the biggest LAN-gaming social club, Colosseum, which has served as host to the CrossFire Stars Invitational Asia and Asus ROG Masters 2017, among others.

It's worth noting that the uniqueness of eSports facilities are easily identifiable by their names. Naming conventions stem from different sources, including the host city's location, sponsors, and gaming companies with a vested interest in the stadium's name. The venue's name becomes an emblematic representation of a renowned space embraced by hosting cities as a new stage for creativity and dynamism to flourish.

Why the Need for Internationalized Naming?

The name "Asian Games eSports Stadium," as misleading as it sounds, does not depict any idea distinct from its name or Asia's boundaries. As the current name selects the Asian region exclusively, it alienates the stadium from participants and audiences from other geographical regions. In catering to the interests of both local and international audiences, the stadium needs a neutral name, one that is all-encompassing, inclusive, and represents an international culture.

Proposed Naming Conventions

Assuming we want to move from an "Asian-centric" name, we now consider naming conventions that best represent the real idea of the eSports arena, which is to promote inclusivity, fun, and harmony among eSports enthusiasts. One prospective name could be "E-Sports Zenith Arena." It represents a place where everyone can witness and participate in the best games at the summit of eSports excellence. "Worldwide eSports Arena" could also be another option, offering an inclusive title to every player who desires to compete in the new global gaming venture.

The sky is the limit when it comes to selecting the best title, but three primary factors dictate the selection of an official name: global inclusivity, unity, and harmony. Since eSports competitions attract renowned international players and audiences, the name of the stadium must reflect global inclusivity to resonate with all tribes of eSports enthusiasts worldwide.

The Bottom Line

As eSports continue to grow in popularity, keeping up with an internationalized world becomes an inevitable challenge, and not considering this avenue will undoubtedly cause issues to future marketing and advertising campaigns. The issue of internationalization of this eSports stadium goes beyond the state of the arena alone but delves deep into the future of the sport at large. Selecting an internationalized facility will eventually reflect the spirit of the sport and continued inclusion within the gaming community. So why not start with a name today?